Denim experiencing explosive growth in india

Our February issue of Apparel Online India is all set to bowl you over with its sleek and modern makeover. With a revamped look and the addition of fresh content segments, the all-new Apparel Online India magazine is ready to take you through a captivating journey of insightful reading that will keep you hooked till the end. The Cover Story of the February edition unravels the exciting Indian denim market which is experiencing a vibrant resurgence at the moment. Be it global denim giants like Levi Strauss, Pepe Jeans or domestic players like Arvind Fashions Limited, Killer Jeans, or Spykar, each one of them is witnessing impressive growth in India with a drastic shift in consumer behavior and preferences influenced by factors like comfort, versatility in formalwear, rising urbanization and a tilt towards eco-friendly innovations.

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