Foreign Rights AvailableBIKINI STORY - A Cultural HistoryBy Patrik Alac265 x 317mm 256 pages Illustrations 239 in colors It was in 1946 that the world first came to hear of a coral atoll in the Marshall Islands called Bikini. The following year French couturier Louis R ard borrowed the name and applied it to a bathing costume for women.Breaking from decades of conformity R ard dared to undress women s bodies in order to better emphasize what remained clothed - albeit in tiny wisps of material. By taking up the bikini as popular beachwear women also found themselves thinking differently about their bodies. An ideal of perfection was reinforced by the appearance on the cinema screen of stars such as Marilyn Monroe Brigitte Bardot and Ursula Andress all of whom were featured in bikinis that accentuated their own curvaceous contours. More than a bathing costume the bikini made its own contribution during the 1970s to the sexual revolution and to the changing relationship between men and women in general. This book investigates the history of the bikini and its effect on the evolution in the perception of women in society as women regained responsibility for the way they look and laid claim once more to full sexual equality. A collection of images throughout this book illustrates this progression step-by-step over a period of more than 50 years. Main ContentThe Birth of the Bikini From Scandal to ScandalThe Frontiers of ImaginationThe Bikini and the CinemaThe Conditioning of the BodyThe New Freedom Epilogue The Beach as an Arena for Social LibertyPostscriptBibliography If you are interested in learning more about BIKINI books we would be pleased to discuss the opportunities with you. Please do not hesitate to contact us via our information See all product details s parkstone.international bikini-story-a-cultural-history Our blogs s parkstone.international Our website www.parkstone-international.com Amazon Store Facebook parkstoneinternational Instagram (at)parkstone_international Twitter (at)parkstonebooks Youtube Email info(at)parkstone-international.com
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